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Creative Control
presented by FBRC.ai's Living Lab and Luma AI, with renowned VFX supervisor Robert Legato (Avatar, Titanic, Lion King, and more)
An AI Workflow Hackathon
Feb 8-9, 2025
Venice Beach
Typically, generative workflows involve a lot of tries to get the correct shot, with a 300:1+ ratio of generated to final shots.
This workflow hackathon, shaped with renowned VFX supervisor Robert Legato (Avatar, The Lion King, Titanic, and more) explores the way we can put creative control and authorial intent back in the director’s hands.
Congrats to our winners!
Creative Camera Control Track
First Place:
Bold Control: Built an analog-augmented solution to guide "steerability" of the generative camera with automated keyframing for longer clips
Second Place:
CBB: Create consistent plates that could be utilized for virtual production while adapting to different environmental conditions
Creative Scene Control Track
First Place:
A Thousand Hands: Built an agentic system for iterating on scripts at scale while creating shared location parameters
Second Place:
FrameForge: Created a system to greybox 3D environments to guide generative output
Creative Actor Control Track
First Place:
bldrs: Built a system to control ComfyUI to guide performance-related parameters
Second Place:
The Feelings: Experimented with emotion-specific LoRAs for more realistic performances
Hackathon Tracks
"...that serendipity of working on a scene and then finding the take that works...it's the same thing as music." - Robert Legato
This track centers around bringing cinematographic vision and direction into the creative process with generative AI
Creative
Control
Camera
This track centers around world consistency and persistence from shot to shot and from project to project.
Creative
Control
Scene
This track centers around tools that enable directors to work with generative characters to deliver emotional performances.
Creative
Control
Actor
Participants will showcase both their workflow and scene output, and will be judged on workflow innovation (25%), intuitive control (25%), creative range (25%), and output fidelity (25%).
First-place winners in each track will have the chance to participate in a 6-week remote incubator, where they’ll work directly with Robert Legato to refine the AI tools that will support him on bringing his short film to life. They will also recieve $1000, along with credits to tools like Luma AI, ElevenLabs, and more..
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